Big on Prints is a company which involves printing,signage,promotional gifts and graphic design. I was tasked with re-branding the entire company as they were opening a new branch and would like a fresh new look as well as consistent design elements to use across all their advertising platforms.
This is their old logo
So I started brainstorming and came up with some concepts to present to the client, I decided to go with the red and black from the old logo to keep some of the older design intact.
After quite a few consultations with the client we decided to keep the other colors used in the old logo and keep to a similar typeface. I then decided to use the four colors to represent a certain aspect of the company. Red: Printing, Yellow: Signage, Pink: Promotional gifts, Blue: Design
After a few more consultations we finally came to a conclusion and you can view some of the work I’ve done below, Enjoy.